Protect Your Family Against the Growing Number Of Violent Criminals and Sex Offenders In Your Community, Instantly and Effectively.

No martial arts classes, no seminars to attend.

The Family Safe Program helps you keep your family safe in the classroom, the playground and beyond.

In only a handful of minutes you will know exactly how to stop an attack, abduction, bullying or home invasion before it happens.

No community is immune to violence. In a moments notice life can take a tragic turn leaving families devastated for years to come. The Self Defense Company recognizes this problem and has developed the Family Safe Program™, a simple step by step solution to help you provide a blanket of protection for the people you care most about. The Family Safe Program™ will help your family and your and community work together to provide a fortress of safety even the most dangerous criminal can’t penetrate. The program uses a simple technique of mind setting to enable you to react effectively in time of crisis. This is the same technique we use to train soldiers, police officers and citizens in the Self Defense Training System™. Your children are given a simple set of rules to follow with a specific course of action so they will not freeze in the face of danger.



How the Family Safe Program™ Works

Simply watch the video with your family and then practice the drills you receive with your free instant bonus. In just minutes you and your family will have a clear understanding of how to survive a dangerous situation. You need to only do this program once to get incredible results. You will be amazed at how even the most determined attacker will want to avoid choosing your family or your home as a potential target when you start practicing these proven tactics.



Contrary to what you may think…Self Defense is NOT martial arts

Martial arts, like sports, build character, self esteem and will keep you in shape and give you years of enjoyment. They teach you to fight, but they are not self defense. Martial arts teach your child to engage attackers into a physical conflict. This is a critical, deadly mistake! Remember, no matter how many trophies or black belts your child has, they will not be able to fight off a determined capable predator that has most like spent a life in and out of the criminal correction system. To survive your child must be able to identify threats and avoid situations long before the conflict becomes physical (and if it does reach that point, there are a few simple techniques your child can do to escape and survive.) Self defense is not martial arts.



Self Defense is Self Preservation

Self preservation depends on your ability to perform simple tasks under extraordinary conditions. To do that, you need the PLAN + DECIDE + ACT = SURVIVAL or PDAS formula. The Family Safe Program™ gives you the PLAN, tells you when to DECIDE and then shows you how to ACT, in the end you SURVIVE. It’s that simple.

This PLAN + DECIDE + ACT formula is how we implement mind setting into your training. This is the training technique that we teach police and soldiers to prepare them for high stress situations in our Self Defense Training System Program™.



The Family Safe Program™ will show you in minutes how to:

  • Stop the Crime BEFORE it happens.

    The Family Safe Program™ will show you and you family how to create specific boundaries against child predators and bullies. This will enable you to identify potential threats and determine if someone means you harm are wants to help you. This creates a basic YES-NO or GO-NO GO condition. Once these specific boundaries breached, your child will spring into action. This is the only way to arm your child against predators who know how to trick your child into doing what they want.

  • Open lines of communication between parents and children.

    Most parents are afraid of traumatizing their kids with the harsh realities of being molested or murdered. While you don’t want your child afraid of their own shadow, you still need to make your kids aware and take these threats seriously. The Family Safe Program™ shows you how to express the seriousness of these situations a correct straight forward manner. Your kids will get the point without being scared to death.

  • Develop a plan of action for when your child is separated from their class or your family.

    There is a good chance your child may become lost during a filed trip, while on vacation or even a routine trip to the mall. The Family Safe Program™ will show them how to execute a plan of action to get back to you right away. All without screaming for help in the middle of a crowed shopping center so everyone with in earshot will know your child is lost (to predators that’s all the opening they need). To enable your child to get back to you safely and discretely, they must know how to choose the right type of “safe stranger”. We show you precisely how to do this with the Family Safe Program’s ™ progressive selection technique. In seconds your child can find someone to help them.

  • Practice with simple drills you can do at home

    The technique of mind-setting programs your mind to act. It doesn’t take a lot of time and it doesn’t take a lot of practice. The Family Safe Program™ gives you step by step instructions on how you can do these drills in the comfort of your own home in the time it takes you to walk through your house, you can be done. Once set, you will recall- its that simple.

  • Proven methods of escape and evasion

    Your child needs to escape, period. Chanced are (over 80%) that the predator your child is faced with has a history of violence and has spent time in a criminal institution. You do not want them to stand and fight like most martial arts teach. This is not sparring. Self preservation demands that if your child is faced with a larger, determined assailant they need to get away as fast a possible. No sparring, no grappling, the Family Safe Program™ will give you proven methods that are designed so a smaller, incredibly over powered person can escape from a much larger and determined person.

  • Discover how to exploit the 3 things EVERY criminal fears

    Every criminal, no mater how dangerous, fears the same three things. Every plan of action in the Family Safe Program™ will exploit those fears and increase your chances of survival.



Here’s the BEST PART: You only need to do it once!

The fantastic feature of the Family Safe Program’s ™ mind-setting technique is that it conditions you to take action. Once know how to spot a threat before and have a definite primary plan of action you will act.

To take this course certified Self Defense Company Professional Instructors receive upwards of $1,000 per hour teaching families the Family Safe Program’s ™ a small price to pay to ensure your families safety. But for a limited time as part of the Self Defense Company Community Outreach Program, you can get the Family Safe Program for only $27.25. Plus we will include 2 instant bonuses to help you train at home.

Order the Family Safe Self Defense Program, Self Defense for Kids, Self Defense for Teems, Free Shipping in the U.S.

Order The Family Safe Program™, with Free Bonuses for Only $27.25

Free Family Safe Bonuses for Ordering Right Now

With your order of the Family Safe Program™ you will receive:


Free Instant Bonus 1: The Family Safe Fire Drill

Free Instant Bonus 1: The Family Safe "Fire" Drill

This is the complete outline to guide you and your family for an emergency home evacuation. If faced with home invasion or fire you will have a failsafe plan of action that will ensure everyone's safety.
Free Instant Bonus 2: The 8 Things You Can Do Right Now for Family Safety

Free Instant Bonus 2: The 8 Things You Can Do Right Now for Family Safety

This is your Family Safe checklist. It details the 8 simple things you can do immediately to make your family a little safer and a littler more street smart.
Plus Free Trial of The Self Defense Training System™

Plus Free Trial of The Self Defense Training System™

Select YES after you place your order and get a FREE 30 day Trial of Module 1 of the ultimate self defense program The Self Defense Training System™ (limited time only)


Surviving violence depends on you executing a simple plan of action.

Damian Ross, CEO The Self Defense Company

A letter from Self Defense Company CEO Damian Ross

Dear Fellow Parent,

When I was 8 years old I was walking to school with my two friends. I was no more than a block away when a light blue Chevy with a two men and a woman asked me if I wanted a ride. My instinct told me something was wrong and I knew not to accept rides from strangers, so we ran. What I didn’t do was tell my teacher. It took until the next morning for me to say something. I thought that I would get in trouble since I stood up to an adult. Now as I look back, if I had said something immediately to my teacher and parents a crime could have been prevented.

It's 30 years later and I'm a parent and I think back to that day and like all parents, I fear for my children’s safety. As CEO of The Self Defense Company, you can imagine my concern for the safety and well being of my family and friends. This is why the Family Safe Program™ is extremely important to me. This is exactly how I prepare my children and my community (I actually give this seminar for free at my children’s school). I am fortunate enough to be in a position to make our world a little safer and now you can too.

I want to personally thank you for helping us in make our communities safer, one family at a time.

Very Best Regards,
Best Regards, Damian Ross, CEO The Self Defense Company
Damian Ross
CEO, Master Instructor (and parent), The Self Defense Company

Order the Family Safe Self Defense Program, Self Defense for Kids, Self Defense for Teems, Free Shipping in the U.S.

Order The Family Safe Program™, with Free Bonuses for Only $27.25


Free Family Safe Bonuses for signing up today

With your order of the Family Safe Program™ you will receive:


Free Instant Bonus 1: The Family Safe Fire Drill

Free Instant Bonus 1: The Family Safe "Fire" Drill

This is the complete outline to guide you and your family for an emergency home evacuation. If faced with home invasion or fire you will have a failsafe plan of action that will ensure everyone's safety.
Free Instant Bonus 2: The 8 Things You Can Do Right Now for Family Safety

Free Instant Bonus 2: The 8 Things You Can Do Right Now for Family Safety

This is your Family Safe checklist. It details the 8 simple things you can do immediately to make your family a little safer and a littler more street smart.
Plus Free Trial of The Self Defense Training System™

Plus Free Trial of The Self Defense Training System™

Select YES after you place your order and get a FREE 30 day Trial of Module 1 of the ultimate self defense program The Self Defense Training System™ (limited time only)


The Family Safe Program™
Making Your Community Safer One Family At A Time.


Mall Crime & Safety Tips
Thousands of families each year fall victim to mall crime. While shopping at the mall, you can prevent crime in a non-confrontational manner. Below are a few fast tips from The Self Defense Company to help you prevent mall crime

Tips to prevent mall crime.

  1. Create a HOME BASE meeting place with a STORE NAME and location like “the register at the GAP”.
  2. Locate Safe Strangers like security
  3. Reinforce that if you are separated that your child will immediate make their way to HOME BASE and locate SAFE strangers like security, police and store clerks.


Thousands of children each year get lost or separated from their families while shopping at the mall. Below are a few fast tips from The Self Defense Company.

Tips for child safety while at the mall.

  1. Create a HOME BASE meeting place with a STORE NAME and location like “the register at the GAP”.
  2. Locate Safe Strangers like security
  3. Reinforce that if you are separated that your child will immediate make their way to HOME BASE and locate SAFE strangers like security, police and store clerks.
To learn more about mall crime prevention & safety please visit www.familysafeprogram.com
As always, report all suspicious behavior to nearest security personnel, police or call 9-1-1.

Vacation & Travel Safety Tips
Thousands of children each year get lost or separated from their families while on vacation. Below are a few fast tips from The Self Defense Company.

Tips for child safety while on vacation.

  1. Create a HOME BASE meeting place with a STORE NAME or specific geographic location with in walking distance like “the souvenir stand” or a particular store.
  2. Locate Safe Strangers like security, police and store clerks.
  3. Reinforce that if you are separated that your child will immediate make their way to HOME BASE and locate SAFE strangers like security, police and store clerks.


Thousands of children each year get lost or separated from their families while traveling. Below are a few fast tips from The Self Defense Company.

Tips for child safety while traveling.

  1. Create a HOME BASE meeting place with a STORE NAME or specific geographic location with in walking distance like “the souvenir stand” or a particular store.
  2. Locate Safe Strangers like security, police and store clerks.
  3. Reinforce that if you are separated that your child will immediate make their way to HOME BASE and locate SAFE strangers like security, police and store clerks.
To learn more about vacation & travel safety please visit www.familysafeprogram.com
As always, report all suspicious behavior to nearest security personnel, store clerk or police.

Amusement Park Safety
Thousands of children each year get lost or separated from their families while at amusement parks. Below are a few fast tips from The Self Defense Company.

Tips for child safety while at the amusement park.

  1. Create a HOME BASE meeting place with a STORE NAME or specific geographic location with in walking distance like “the souvenir stand” or a particular store.
  2. Locate Safe Strangers like security, police and store clerks.
  3. Reinforce that are separated that your child will immediate make their way to HOME BASE and locate SAFE strangers like security, police and store clerks.
To learn more about amusement park safety please visit www.familysafeprogram.com
As always, report all suspicious behavior to nearest security personnel, store clerk or police.

Field Trip Safety & Rules
Thousands of children each year get lost or separated from their class while on a field trip.. Below are a few fast field trip safety tips from The Self Defense Company.

Tips for child safety while on a field trip.

  1. Create a HOME BASE meeting place with a STORE NAME or specific geographic location with in walking distance like “the souvenir stand” or a particular store.
  2. Locate Safe Strangers like security, police and store clerks.
  3. Reinforce that are separated that your child will immediate make their way to HOME BASE and locate SAFE strangers like security, police and store clerks
To learn more about field trip safety & rules please visitwww.familysafeprogram.com
As always, report all suspicious behavior to nearest security personnel, store clerk or police.

Megans Law, Amber Alert, Molestation Prevention
Megan's Law which addresses sex offenders and child molesters was signed by President Clinton on May 17, 1996. Megan's Law was much needed, despite Washington State's 1990 Community Protection Act which included America's first law authorizing public notification when dangerous sex offenders are released into the community. It was the brutal 1994 rape and murder of seven-year-old Megan Kanka by a previously Registered Sex Offenders that prompted the public demand for broad based community notification.

To locate Megan’s Law, registered sex offenders in our area for free visit www.familysafeprogram.com

The AMBER Alert Program is a voluntary partnership between law-enforcement agencies, broadcasters, transportation agencies, and the wireless industry, to activate an urgent bulletin in the most serious child-abduction cases. The goal of an AMBER Alert is to instantly galvanize the entire community to assist in the search for and the safe recovery of the child.

To learn more about how you can take a preventative measure to make your family and community safer, please visit www.familysafeprogram.com

How to prevent your child from being a victim of child molestation. Below are a few fast tips for molestation prevention from The Self Defense Company

Tips to protect your child from molestation

  1. Make your child aware of the boundaries
    1. No one should touch them. Let them know that no one should touch them and if they feel uncomfortable they should tell, even if its an adult or another child.
  2. Ask them if they have ever been tricked by someone.
    1. If this happens, they need to escape (not run, but escape). Make sure they know ESCAPE it to get away as fast as possible and tell a friend, parent, teacher or safe stranger.
    2. If this happens, they need to escape (not run, but escape). Make sure they know ESCAPE it to get away as fast as possible and tell a friend, parent, teacher or safe stranger.
  3. Give them a boundary. Tell them that it is NEVER OK for an adult or child to touch you, especially in their private areas. It is also NEVER OK for you to touch another child or adult in their private areas. If you see this or if it happens to you, you ESCAPE and TELL
  4. Reassure them that they will not get in trouble.
  5. Treat the subject as a “matter of fact”. Be serious but not aggressive, angry or emotional but be serious.
To learn more about how your family and community can prevent child molestation please and to locate sexual predators in your area with a FREE predator finder, please visit www.familysafeprogram.com
As always, report all suspicious behavior to nearest security personnel, store clerk or police.

Safety In Schools
In the United States, an estimated 55 million students are enrolled in pre-kindergarten through twelfth grade. Another 15 million students attend colleges and universities across the country. While U.S. schools remain relatively safe, any amount of violence is unacceptable. Parents, teachers, and administrators expect schools to be safe havens of learning. Acts of violence can disrupt the learning process and have a negative effect on students, the school itself, and the broader community.

Safety in schools is at the top of the list for administrators. But added more security personnel and better trained staff is only part of the solution but it is not enough. Families and communities must do their part to prevent crime and develop a plan of action that enables police and schools staff to work effectively. To learn more about how you can help your family and community increase safety in schools visit www.familysafeprogram.com

Learn How to Prevent Child Abductions

Child abduction is every parent’s worst nightmare.

  • Jaycee Lee Dugard’s step father watched in horror as she was swept while waiting at the bus stop.
  • Imagine Elizabeth Smart's parents waking up to discover that their daughter had been taken right out of her own bedroom.

Discover how these child abductions could easily have been prevented.

To learn more about preventing child abduction please visit www.familysafeprogram.com
As always, report all suspicious behavior to nearest security personnel, police or call 9-1-1.

The Abduction of Jacycee Lee Dugard

JAYCEE Lee Dugard was abducted – outside her California home 18 years ago. Since that tragedy no one ever expected to see the blonde, blue-eyed 11-year-old again. 29 years later she walked into the San Francisco Bay Police Station as a 29-year-old mother of two.

Jaycee Lee Dugard and her daughters, 11 and 15, were kept in a "hidden backyard within a backyard", police say.

After almost two decades, a young woman walked into a San Francisco Bay police station on Wednesday and identified herself as Jaycee Lee Dugard, who had been abducted from South Lake Tahoe 18 years ago. The young woman was abducted by a registered sex offender while she was walking to school, according to reports on CNN.

After interviews and DNA tests it is thought that Ms Dugard's story has been confirmed, bringing an extraordinary end to a missing person case that in 1991 attracted the same kind of media frenzy that the disappearance of Madeleine McCann generated two years ago.

During her 18 year abduction, Ms. Dugard had two children with the sex offender, without medical assistance. Her children were not allowed to go to school and were kept in isolation in a backyard compound in Antioch, California. Phillip and Nancy Garridow were taken into custody in connection with the abduction of 11 year old Jaycee Dugard in 1991.

The abduction of Jaycee Lee Dugard is an amazing story, both encouraging and sad. Encouraging, because this missing child finally came home, sad, because of what she must have endured over the past 18 years.

"After 18 years, you do give up hope - this is a miracle," Carl Probyn, 60, the girl's stepfather, said in an interview with a local TV station, KTVU.

Phillip and Nancy Garrido have been charged with the abduction with the intent to commit rape of Jaycee Lee Dugard, and bail has been set at $1 million. Phillip Garrido is a registered sex offender who has served prison time for kidnapping and rape.

The abduction of Jaycee Lee Dugard was every parent’s worst nightmare. On June 10, 1991, Mr Probyn was standing in his driveway on a cool spring morning, sipping his coffee and seeing Jaycee off to school. When in an instant, he saw a grey car pull up beside the bus stop where his stepdaughter was waiting on her way to school. Then someone reached out, grabbed her and sped off. The abduction of Jaycee Lee Dugard was not typical, it happened in front of plenty of adult and child witnesses.

On the FBI's "wanted" poster – the investigation into the abduction of Jaycee Lee Dugard was still active on the agency's web page yesterday - the suspects were described as a man and a woman. The victim had a distinctive pink jacket and pink trousers and there were several witnesses but in spite of a large search operation, Jaycee could not be found and no arrests were ever made. Despite the amount of time passed and the slim chance that Jaycee would be found, the authorities never gave up. As recently as 2002 a police raided a suspect's home in connection with the crime. No evidence was found.

As one would suspect, the Probyns' marriage suffered after the abduction of Jaycee and they eventually separated. Mr Probyn now lives in Orange County while the girl's mother, Terry Probyn, lives in the Los Angeles suburb of Riverside. The couple have another daughter, Shayna, who is 19.

Mr Probyn told local reporters yesterday that he had received a telephone call from his daughter Shayna, 4pm on Wednesday. "Mom has something to say to you," she said. "Are you sitting down?"

Then his wife came on the line and said, through tears: "They found Jaycee. She's alive."

According to Mr Probyn his wife was told the news by an FBI agent who called her at work. At first she thought that it was a prank call. Then the agent put Jaycee on the phone.

"My wife talked with her and is convinced she is Jaycee," Mr Probyn said. "Jaycee remembers everything."

Because Mr Probyn was the last person to see Jaycee before her disappearance he immediately fell under police suspicion during the investigation. He took four lie-dectector tests and remained a suspect in the abduction of Jaycee Lee Dugard for nearly two decades.

"The FBI put me through the wringer, being questioned and having people say 'The stepdad did something'," he told the Sacramento Bee newspaper. "I have been kind of the villain these past 18 years. (But) I've never spent a day in my life in jail. My last speeding ticket was in 1977."

He eventually gave up all hope of finding her alive but prayed that her body would be recovered, "so there's an ending", he said. "To have this happen where we get her back alive, and where she remembers things from the past, and to have people in custody is a triple win."

Watch the Preview

Instant Bonuses



The Family Safe Program™ is a revolutionary interactive program that will take you step by step to create a impenetrable line of "Family Defense" with at home drills and exercises that are guaranteed to elevate awareness, develop communication skills and instill life-saving actions.


With your order of the Family Safe Program™ you will receive:


Free Instant Bonus 1: The Family Safe Fire Drill

Free Instant Bonus 1: The Family Safe "Fire" Drill

This is the complete outline to guide you and your family for an emergency home evacuation. If faced with home invasion or fire you will have a failsafe plan of action that will ensure everyone's safety.
Free Instant Bonus 2: The 8 Things You Can Do Right Now for Family Safety

Free Instant Bonus 2: The 8 Things You Can Do Right Now for Family Safety

This is your Family Safe checklist. It details the 8 simple things you can do immediately to make your family a little safer and a littler more street smart.
Plus Free Trial of The Self Defense Training System™

Plus Free Trial of The Self Defense Training System™

Select YES after you place your order and get a FREE 30 day Trial of Module 1 of the ultimate self defense program The Self Defense Training System™ (limited time only)

Family Safe Self Defense Program, Self Defense for Kids, Self Defense for Kids, Free Shipping in the U.S.

FREE Online Course

Accreditations

Testimonials

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Approved by the U.S.
Department of Defense

Approved by the U.S. Department of Defense

Our Cage Code Number is
available by request

The Perfect Combination of Activity and Knowledge

The Family Safe Program is completely interactive and kept my daughters' attention through the entire program. As a father of two growing girls I can rest a little easier knowing that they can spot danger and execute a plan of action before it's too late. The Family Safe Program is a must for everyone.

Greg Strepeikis, Accountant and Father of Two

Discussion Leads to Learning

The unexpected benefit for me about the Family Safe Program was that it showed me how to discuss these topics without using shock and awe. Now I know how to talk with my son about predators both young and old. I especially liked the psychological component incorporated into the system.

Dr. Jay Jorgensen and Family

The Family Safe Program Helped both Me and My Kids

I walked in expecting to watch my child learn karate or some other martial art. I didn't realize how extensive and informative it was for my kids and my husband and me. Now we can protect ourselves as a family unit, not individuals.

Jennifer Mildner and Family

A Feel Safer As He Becomes More Independent

As my son grows older I grow concerned. After experiencing the Family Safe Program I know that he is a lot better off than before. We never learned any of this in martial arts class.

Marietta Codilla, Nurse and Mother of Three

Mother and Son Learn in a Warm Friendly Environment

This is a subject I desperately needed to teach my child, but where do you start. I also had my concerns about traumatizing him. The Family Safe Program explains the dangers of abduction, bullying and other violent crimes without scaring them. The kids are given a set of specific rules to follow and a specific course of action when an adult predator breaks the rules. The truth is, I still worry, but whenever I do, we go over the rules and the plan of action.

Janice Bailey, Mother of One

School and Daycare Safety

I and my husband work, so our kids are at school and daycare for the better part of the day. I know the teachers do their best, but sometimes kids slip through the cracks. The Family Safe Program acts as a series of checks and balances. My kids know that if they get separated from the group to seek help immediately.

Marie Fein, Working Mother of Four

PTA Mom Brings Safety Home

I am active in the school and one of our growing concerns is child safety. The Family Safe Program empowers your child to make fast, accurate decisions to make on their own without our guidance. I am so impressed with this program that I have recommended we incorporate it in our yearly curriculum

Bridgett Lander, Home and School President and Mother of Two

You Can't Always Be There

The Family safe Program has helped us instill confidence and awareness in our child, even when we're not around. We have discovered how to work as a family unit to protect ourselves and our neighborhoods.

Eric and Dyanna Mark, Parents of One

Family Safe Gave Us Power to Our Family

We discovered how to talk about violence in a non threatening, informative manner. The practice drills at home enabled us to come together as a family. And all it takes is about 20 minutes of practice. Watch the video and practice the drills. We go through our routine once a year...that's all you need.

Eric Pozarycki, Father of Two

The Strength to Stand Up for Himself

I always worry as soon as I can't see him. Now, it's not so much. The Family Safe Program has allowed us to work with our family and neighbors to do our own policing so to speak. we all know exactly what to do once the Family Safe Rules are broken.

Diane Vella, Mother of One

A Little Safety Goes a Long Way

As he gets older, I get more concerned. The only thing I knew was "Don't talk to strangers." But that is not enough. I learned how child predators can trick my child into a dangerous situation, I didn't realize the lengths they go through to lure our kids away. At least after the Family Safe Program, we know how to prevent that, communicate to each other and protect our streets and playgrounds. We also learned how to effectively communicate with police and teachers. Now my son has a little less chance of falling prey to violence.

Wendy Cornell, Mother of One

Family Safe Reinforces Good Parenting

As an educator I look to incorporate the whole family in the learning process. The Family Safe includes all members of the family unit so everyone is on the same page. We walked away with a set plan of action. I would recommend, in fact I would insist that everyone who can take this program do it immediately.

Rick Gronda, Vice Principal and Father of Four

Now We Have Some Piece of Mind When We're Not There

One of the biggest concerns I have is that I worry if my kids will make the right decision if we're not around. The Family Safe Program gives them the tools to protect themselves and empowers them to communicate to teachers, other parents and "safe strangers."

Craig VanDuerson, Heavy Equipment Operator, Father of Two

Family Safe Gave US Some Street Smarts

There are something you already know, but a lot of things that you don't. I found myself saying "I never thought of that!" Now we know what to look for and what to do, we are a lot safer and a lot happier. If your child remembers even one thing it's completely worth ten times the cost.

Marie Kreutz, Customer Service Representative, Mother of One